Well & Good
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Creating delicious, heartening food for people with allergies and special dietary needs is what our family does best. We feel that everyone should enjoy good food; kids or kids at heart, allergies or none.
Well and Good was created by Managing Director Sam Barak in 2005. Amazingly, it all began in his converted family garage. This is where Sam and Mark Tunchon (Well and Good and Technical Director) developed their strategy, built customer lists, formulated recipes, baked, tested, planned and engineered “Well and Good”.
Today we are one of Australia’s leading allergy-free businesses at the forefront of the gluten free food industry. A dedicated team has grown over the years and is continually innovating, creating and developing allergen free products and recipes.